As part of the "Dogg in tha Box" campaign, we decided to cue Snoop without using Snoop during food-only content.
On the hoods of lowrider cars at night, we staged the Snoop Munchie Meal items. With this Snoop-adjacent setting, we were able to tie into our campaign without having to use Snoop himself.
On the hoods of lowrider cars at night, we staged the Snoop Munchie Meal items. With this Snoop-adjacent setting, we were able to tie into our campaign without having to use Snoop himself.
This campaign spread out in social media carousels, such as Instagram, Facebook, and also Reddit, and Twitter.
Yes, that's my hand right there.